Posted: March 18th, 2023
Australian Sport Industry
What is sport? Review relevant definitions of sport and build a definition that you can justify and apply to the evolution of the sporting industry and the evolution of the management of it.
In my understanding, sport usually includes all types of physical activities that are competitive which aim (through-organized participation or casual) to improve, maintain, and use physical ability and provide recreation for participants. There is a wide variety of sports ranging from those that require two participants to those that include hundreds of participants competing individually or in teams (Loy, 2007). Evidently, sporting activities are found in the physical dexterity or physical athletic. Other organizations like the Council of Australia use dimensions of preventing activities that do not have physical element categorized as sports. Nevertheless, some competitive activities, which are not physical must be recognized in a category of mind sports. Through ARISF, the international Olympics committee recognizes both bridge and chess as bona fide sports, and the international sports federation association, sport accord recognize five sports that do not include physiques although constraints the number of mind games that are taken in as sports (Beisser, 2007).
Sports are usually regulated by a set of customs or rules that function to ensure that fair competition exists, and provide reliable adjudication of winners. Winning is many cases is determined by scores or crossing of the line first or by adjudication by judges who are evaluating the scoring elements of the competitors, including subjective or objective measures like the artistic impression or technical performance (Bernie, 2008).
2. Is sport an industry? Based on the review of the definitions of sport, which sports belong to the industry and which do not? Build a typology of the sport industry and define the sport industry, classifying and segmenting the various components of the sport industry.
The Australian sporting industry is a market in which organizations, businesses, activities, and are people involved in organizing, promoting, facilitating, or coming up with any activity, business enterprise, and experienced based on sports. In this industry, the products being offered to the buyers are related to the ideas, places, people, services, or goods represent the businesses (Caillois, 2008). Three segments have been identified concerning the sport industry; sport production, sport performance and sport promotion segments. Sport performance is a product meant for spectators and participants of sporting activities. Therefore, this product is given a separate treatment because of the nature of marketing spectatorial and participation products. However, they fall under one category because they exhibit significant similarities. Sport performance is offered as a participation product to buyers in a wide range of product offerings. Consumers have the opportunity to participate in different sports, market segments, leisure activities and performance segments. Sports settings include tournaments, sports leagues, educational classes, and camps. The sports industry offers a wide range of products, which have been consolidated. It is clear that fitness, recreation, and sports activities have different definitions; they offer buyers with similar functions and benefits including stress management, competition, fun, entertainment, and workout (Loy, 2007).
As a product offered to spectators, sport performance comes in different forms of products; spectating by attending sporting events, spectating through media channels, spectating sports events via videos and direct speciation through listening to the radio and forming visual images in the mind. Spectatorial products offered to consumers do not involve any costs on the side of consumers. They include thousands of baseball leagues, softball leagues and volleyball leagues as well as other sporting competitions, which people watch and enjoy events. It is certain that these sporting activities are bound to remain in the status quo. However, recently, a number of sporting products have been provided at the expense of the consumer; pay per single viewership programs. With the increasing number of sport events for viewers to watch, the demand for spectating will increase due to the cost of spectating (Beisser, 2007).
Another important segment is the services and product, which represent a component that represents the percentage of dollars spent on sporting goods. This segment comprises of sport apparel, sport equipment, and sport foot wears. Researchers have recoded that consumers are spending significant amounts of their income on sport equipment and athletic footwear. We also have the recreation and entertainment segment that is commonly referred to as spectator, participant, and leisure sport expenditures. This segment comprises of a wide range of expenditure assortments participation fees paid by youth in recreational centers, tickets for professional sport events, fees paid for visiting sport halls, and fees paid for track events (Caillois, 2008).
3. Consider the characteristics of the various agencies and organizations within the sport industry and briefly explain the evolution of sport management and how it integrates with you typology.
Different people have been involved in the sporting industry coming with their own definition of sports. This indeed is an international industry, and sports arouse deep passion among the players and spectators alike in the states around the world. From a single person’s perspective, sports is an arena for gambling or a mechanism of self entertainment and fitness, ranging from playing tennis, running, cycling or skiing to another one (Bernie, 2008). The perception is different to business people because sports provide a growing and lucrative market place that is accompanied with immense investments. In addition, the perception continues to differ as athlete’s view it as a medium leading to high levels of achievement in person. To professionals, sports is bound to bring fame and fortune. To developers of facilities and local authorities, sports are a venue of creating revenue from local fans and tourist.
Sports are deeply rooted in education, right from the start of elementary straight to university levels. Maybe we cannot confidently state that we are all enriched by sports, they entertain a good percentage of the world’s population. Not only economic impact but also sports in a broad way play a great deal in gripping entertainment. Millions and millions of people are fans to different sports and make follow-ups to their respective sports through online, printed publications, television, or radio as either spectators or participants (Broughton, 2002).
Sports are a big deal. A combination of the top four leagues in Australia namely, Major League Baseball, National Hockey League, National Basketball Association, and the National Football League, brings in estimated revenue of $24 billion in a typical year, but this is just but a part of the pie. In Australia, the sale of sporting equipment at stores for retail of sporting goods, are estimated to be $41 billion annually according to figures by the Australian government. An estimate for the total sports market of the Australia would be roughly $400-$435 billion every year. Nevertheless, the sporting industry is accustomed to many complexities such as facility income, fees for stadium naming, endorsement income, advertising with relation to sports, sporting goods, collectibles, sports video games, licensed products, and ticket sales. It is very hard to compute all the figures in annual revenue. When doing a research of numbers in the sporting industry, be ready for many contradictions. For instance, the National Football League receives an overwhelming amount of money annually for cable and TV broadcast rights as compared to MLB, disregard the fact that teams of MLB plays ten more games than NFL teams each year (Loy, 2007).
When considerations of the astonishing wide range of sectors related to sports are put in place, an overwhelming segment of the developed states workforce such as Australia, Japan, UK and U.S. rely on the industry of sports for their lively hoods. Figures from the Official Australian Bureau of Labor Statistics as of 2012 came to the realization that there existed 12,630 Australian professional athletes and another 193,810 scouts and coaches, 15,630 officials, referees and umpires. In the meantime, the data displayed that 489,200 Australians are workers at fitness centers, 39,700 are now working in snow skiing facilities, 68,300 working in bowling centers and another 342,300 working at county clubs or sectors of golf. Others working in the wholesale trade sell sporting goods (Broughton, Lee & Nethery, 1999).
National Sporting Goods Association research shows that experience in individual sports, recreation, and exercise are evolving continually in Australia. The study of sports participation in 2011 by NSGA showed that kayaking is the fastest growing sport in Australia among consumers aging from seven-year and older. In 2010, kayaking increased with a percentage of 26.6%, and was cross-country skiing came in second at 11.5%. In third place came wresting at 9.4%, followed by aerobics exercise with an increase of 8.9% and closing the chapter was running/jogging with a percentage increase of 8.9%. It is significant to note that these fastest growing sporting activities are accompanied with expensive equipment or expensive memberships for clubs (Bernie, 2008). Partaking in fitness classes like Yoga and Zumba are strong. Tennis is continuously growing, and in 2010, it recorded a 7.0% increase. Tennis sport is less costly; one can nurture this idea of making it to a tennis court without using a lot of money. In the meantime, the number of golf players is depreciating in the long-term, even though the audiences for golf events that are televised still hold their ground (Bernie, 2008).
Evolving fashions and technologies have an immense outcome on the sales made from sporting goods in certain sectors. Manufacturers of sporting goods are continuously seeking for reasons why consumers should buy new equipment. Manufacturers of golf club and golf balls have adapted new technologies, which have proved to be a success to them. Makers of snow ski and board make use of new technologies once they are available. In addition to this, manufacturers of ski gears come up with new fashions and designs in a bid to get more customers purchasing their goods, whether or not new significant technologies are involved. Nanotechnology has played a critical role in enhancing tennis sport equipments like tennis rackets (Rosner & Shropshire, 2004).
The media is increasingly being use in delivering information about sports. Of the most viewed online categories, sports coverage tops the list. At the same time, television devices are assisting fans to watch events as per their schedules. The fast emergence of sports news and video events delivered through excellent mobile screen is bringing in a significant outcome. There is an increasing continuous and rapid change in the entire sporting industry as the taste of consumer and the product line of the manufacture continue to evolve (Broughton, 2002).
Australian Bureau of Statistics. (2001). Volunteer Work, Australia. Retrieved From
Beisser, A. (2007). The Madness In Sports. New York: Appleton-Century-Crofts
Bernie, E. (2008). Games People Play. New York: Grove Press
Boyle, R. (2007). Sport-Mirror Of American Life. Boston: Little Brown
Broughton, D. (2002). Dollars in Sports – Methodology. Street & Smith’s Sports Business
Journal, 4(41), 25
Broughton, D., Lee, J., & Nethery, R. (1999). The Answers: $213 Billion. Street & Smith’s
Sports Business Journal, 2(35), 23-29
Caillois, R. (2008). Man, Play And Games. New York: Free Press
Caplow, T. (2010). Principles Of Organization. New York: Harcourt, Brace And World.
Fromm, E. (2009). The Sane Society. New York: Fawcett
Loy, J. (2007). The nature of sport: a definitional effort. Sudbury, MA: Jones and Bartlett
Richard K. Miller & Associates. (2006). Sports Marketing. Retrieved From Sportdiscus With
Full Text Database
Rosner, S., & Shropshire, K.L. (2004). The Business of Sports. Sudbury, MA: Jones and Bartlett
Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?
Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.
Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.
Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.
While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.
Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.
In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.
Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.
We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!
We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.
Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.
We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.
Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.
There is a very low likelihood that you won’t like the paper.
Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.
We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.
You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.
We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.
You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.
Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.
You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.
The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.
PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET A PERFECT SCORE!!!
Place an order in 3 easy steps. Takes less than 5 mins.